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Collar designed to fit-form around ankle to help provide support and reduce twist injuries.

Deep extruded rubber numbs to support different ground surfaces.

Designing a high-performance running sneaker requires a thoughtful balance of biomechanics, material innovation, and user-driven functionality. This case study explores essential elements including gait analysis, arch support, and pronation control to enhance natural movement and reduce injury. Comfort and fit are prioritized through breathable uppers, secure lockdown systems, and a toe box that allows natural splay. Technical performance is amplified with lightweight cushioning, energy return systems, and terrain-specific traction. Environmental adaptability is considered through water-resistant materials and temperature-regulating features. Aesthetic choices align with both function and style, while sustainable materials and modular construction help reduce environmental impact. Grounded in real-world testing and runner feedback, this design aims to move with purpose—delivering comfort, durability, and performance in every step.

Crafted sustainable footwear with cactus leather trims, blending style, durability, and eco-conscious design. With plant-based materials and minimal waste, every step supports a greener future. Step into sustainability with us.

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Super soft density open cell foam, providing lightweight

and responsive return energy.

Zero Waste, Engineered Knit from Recycle Plastic Bottle turned into yarns

Recycle Cactus Leather

Have some vegan in your life.

We’re redefining performance footwear by transforming recycled plastic into high-performance sneakers. Our mission is to reduce waste, rethink sustainability, and revolutionize the way sneakers are made—without compromising style, comfort, or durability. Every step in our shoes is a step toward a cleaner planet, proving that innovation and eco-conscious design can go hand in hand. Join us in making a difference, one recycled sneaker at a time.

Plastic bottles

Globally, around 500 billion plastic bottles are used each year. That’s about 1 million plastic bottles per minute!

Unfortunately, less than 10% of these bottles are properly recycled. Most end up in landfills, oceans, or the environment, contributing to pollution.

Finding solutions to remove plastic in landfill and sea

Plastic turned yarn

6-8 Plastic bottles are used to make a pair of these shoes.

A great soft midsole with responsive energy return transforms every step into effortless motion. Our EVA midsole is engineered for superior cushioning, absorbs impact for a softer, more comfortable ride.